Audited URL
hypothetical-saas.com/pricing
Sample Protocol Audit Report
Dimension Scores
Ranked Fix List
- 1HIGH
CTA is below fold on mobile — affects 60% of sessions. Add sticky mobile CTA bar.
- 2HIGH
Headline fails clarity test — “Solutions for modern teams” answers none of the three visitor questions. Rewrite to include: who it's for, what it does, and the outcome.
- 3MEDIUM
Form requires 5 fields before free trial. Reduce to email only. Move remaining fields to onboarding.
- 4MEDIUM
No urgency signals near CTA. Add “Join 2,400 teams already using this” or similar social proof trigger.
- 5LOW
Trust badges placed in footer only. Move at least one trust signal (SOC2, customer count, or named client) above the fold.
Generated Copy Variants
Variant A
Stop guessing why your page isn't converting.
Variant B
Your pricing page has a leak. Here's where.
Variant C
From URL to ranked fix list in 60 seconds.